Mr. Odendaal has clearly distinguished himself as a leading figure in the field of creative direction in the advertising field internationally.
— Susan Westre — Executive Creative Director, Ogilvy & Mather New York & Paris

TO EXPLORE A MORE COMPREHENSIVE BODY OF WORK PLEASE FOLLOW THE LINKs BELOW:

+ my BEHANCE SITE

+ my shocase profile

 


HENNESSY NEVER STOP. NEVER SETTLE.

HENNESSY 'Never Stop. Never Settle.' Directors Cut TVC 60"

HENNESSY 'Never Stop. Never Settle.' PRINT/OUTDOOR

HENNESSY 'Never Stop. Never Settle.' PRINT/OUTDOOR

HENNESSY 'Never Stop. Never Settle.' PRINT/OUTDOOR

HENNESSY 'Never Stop. Never Settle.' PRINT/OUTDOOR


THE LOERIES AWARDS CREATE. AFFECT.

  Create. Affect.  Loeries Poster

Create. Affect. Loeries Poster

Create. Affect. Loeries Film

  Create. Affect.  Loeries Poster

Create. Affect. Loeries Poster

Create. Affect. Loeries Film

  Create. Affect.  Loeries Poster

Create. Affect. Loeries Poster

Create. Affect. Loeries Film

  Create. Affect.  Loeries Poster

Create. Affect. Loeries Poster

Create. Affect. Loeries Film

  Create. Affect.  Loeries Poster

Create. Affect. Loeries Poster

Create. Affect. Loeries Film


AXE ANARCHY

AXE ANARCHY TVC

AXE ANARCHY - THE STORY SO FAR

Please watch the Case Study film above to get a better understanding of the campaign.

AXE ANARCHY 'COPS AND ROBBERS' ONLINE FILM

BEHIND THE SCENES YOUTUBE CHANNEL PAGE

HOME YOUTUBE CHANNEL PAGE

Axe Anarchy The Making of... Film


Coca Cola Kenya Everything's OK

Above are the Facebook posts we created for the campaign.

EVERYTHINGS OK - CASE STUDY FILM.

Please watch the Case Study film above to get a better understanding of the campaign.

I hope to run this campaign again in the next few months
— Waithera Kabiru — Head of Digital Coke, Kenya

ART DIRECTORS CLUB PORTFOLIO NIGHT

Once again without a doubt the best Portfolio Night around the world
— Sarah West — Portfolio Night — Global Manager

Now you've likely heard the adage "it's not how many times you fall, but how many times you get back up". This is beautifully and brutally illustrated in this promo film we created for Portfolio Night 12.

PN12 PROMO FILM - BLOOD, SWEAT & TEARS THEME 2014

Our theme and big idea for Portfolio Night 13 this year was, "Scare the shit out of them". This came from the Human Truth that all the ECD's who do the portfolio reviews want the work the students present to literally scare the shit out of them.

PN13 PROMO FILM - SCARE THE SHIT OUT OF THEM THEME 2015

We had been trying to bring Portfolio Night to South Africa for many years, but it was not until I spoke with Pierre Odendaal, that I finally knew I had met someone with the dedication and passion to actually make it happen. Pierre’s determination to not only bring Portfolio Night to South Africa, but to also make it one of the best events we’ve known, was quite amazing, and I now use his event to show other “hosts” how it should be done.
— Sarah West — Portfolio Night — Global Manager

CHEVROLET UTE YOU B'UTE

UTE YOU B'UTE TVC 40"

ONLINE FILM CONTENT - This comical B'Ute enlists the help of a friend to serenade the love of his life. For keeping romance alive... Jacques, You B'Ute!

ONLINE FILM CONTENT - Witness the lengths a B'Ute will go to help a friend. For always helping your mates... Brett You B'ute!

ONLINE FILM CONTENT - Here a nostalgic B'Ute relives a childhood memory with his daughters. For making everything fun... Dad, You B'ute

PRINT/PRESS

PRINT/PRESS

PRINT/PRESS


AXE SENSORIES SHOWER GEL

AXE - SENSORIES SHOWER GEL CAMPAIGN CASE STUDY OVERVIEW

AXE - SENSORIES SHOWER GEL TVC - BRAINY GIRL

AXE - SENSORIES SHOWER GEL TVC - SPORTY GIRL

AXE - SENSORIES SHOWER GEL TVC - PARTY GIRL

AXE - SENSORIES SHOWER GEL TVC - FLIRTY GIRL

AXE - SENSORIES SHOWER GEL TVC - HIGH MAINTENANCE GIRL


ABSA CAPE EPIC

ABSA CAPE EPIC CAMPAIGN OVERVIEW

Please watch the Case Study film above to get a better understanding of the campaign.

BIKE TACTICAL TVC & ONLINE FILM

PRINT AND OUTDOOR

BIKE ASSEMBLY TVC & ONLINE FILM

PRINT AND OUTDOOR

PRINT AND OUTDOOR

PRESS PRINT STAGE 1

PRESS PRINT STAGE 2

PRESS PRINT STAGE 7

DESIGN INDABA SOUND INSTILLATION ACTIVATION WALL

DESIGN INDABA TENT INSTILLATION

ABSA CAPE EPIC ONLINE BANNER CAMPAIGN


BRAND SOUTH AFRICA 20 YEARS OF DEMOCRACY

Brand South Africa - 20 Years of Democracy TVC 45"

Brand South Africa - 20 Years of Democracy Print Strip Advert

Brand South Africa - 20 Years of Democracy Print Strip Advert

Brand South Africa - 20 Years of Democracy Print

Brand South Africa - 20 Years of Democracy "Forward with women" Print

Brand South Africa - 20 Years of Democracy Banner


ABSA DESIGN INDABA 72HRS OF CREATIVITY

We wanted to create something seminal, something that the Design Indaba audience can engage with and be challenged by. We also needed to ensure that Absa stood out as a brand that is innovative, with an acute awareness of technological and creative trends.
— Pierre Odendaal — Executive Creative Director, The Jupiter Drawing Room

ABSA DESIGN INDABA - 72hrs OF CREATIVITY CASE STUDY FILM

Please watch the Case Study film above to get a better understanding of the campaign.

PRINT - 72hrs OF CREATIVITY

ABSA DESIGN INDABA -  72hrs of Creativity Film

PRINT/STICKERS - 72hrs OF CREATIVITY

PRINT - 72hrs OF CREATIVITY

ABSA DESIGN INDABA -  72hrs of Creativity Film

PRINT - 72hrs OF CREATIVITY

ABSA Design Indaba 72hrs OF CREATIVITY "Behind the Scenes"


TO EXPLORE A MORE COMPREHENSIVE BODY OF WORK PLEASE FOLLOW THE LINK BELOW:

+ my BEHANCE SITE

+ my shocase profile